A well-designed website enhances the visitor experience. It’s visually pleasing and captures people’s attention. Good design gives visitors a clear pathway to find what they need on your site.
To create a distinct and memorable brand identity, think about your customers’ expectations and the message you want to convey. Your identity is represented through the structure, the color palette, and the fonts of your site.
Keep consistency as a guiding principle as you create your website. Visitors should recognize your brand within a few seconds—without having to see your logo.
Your goal is to develop a mobile-friendly design that works seamlessly on all devices, from smartphones to desktops. Sizing your site to fit each device makes it convenient for visitors to navigate your content.
People trust websites that look professional. If you want customers to work with you, you need to fortify your brand site with social proof.
Social proof eases the tensions and gives credibility to your brand.
Content derived from: HostGator